Lucky Magazine Review

I bought my sister and I a subscription to Lucky Magazine. I am very into beauty, trends, clothes, and all the latest styles. She isn't. But I wanted her to be.

I had never really read Lucky Magazine before but it seemed like the type of mag I would enjoy.

Well, I am still trying to find the actual ARTICLES in the thick magazine. It is ad after ad after ad with very little substance of any kind.

The Magazine

This magazine is deceptively thick. I was excited to get a full year's subscription for just $12.00. Then I saw why.

This magazine is chock full of advertisements. I'm talking page after page after page of glossy, enticing ads that I like to look at but don't want to PAY to look at. The articles, what few there are, are all related, obviously, to trend and beauty but look like they were sponsored by the companies that are being talked about. The whole magazine is one big advertisement!

I enjoy leafing through the mag to see the latest beauty and fashion trends and products and I have gotten many ideas from looking at the outfits and cosmetics advertised. But, um, where's the substance? The real articles? The advice, the columns, the...STUFF that makes a magazine, a magazine?

There is very little substance in Lucky Magazine and I would not subscribe to it again. This is one of those publications that is fun to leaf through while wasting time at the doctor's office but not one you would sit down with and try to read. Because there is very little TO read.

It's trendy and glossy and oh so thick. But it is just a bunch of ads with a bit of editorial content tossed in.

Lucky Magazine will keep you up on the latest fashion trends, newest cosmetics, and hippest accessories but the whole mag seems a little shallow to me. I love all that stuff but I also appreciate reading articles, columns, and informative pieces.I found very little of those in Lucky.

For 12 bucks a year, this is a fluff mag to read in the tub or leaf through while wasting time but I am unimpressed with the journalistic qualities (WHAT journalistic qualities?) and will read the mags I get then not bother resubbing.

A better fluff mag is Allure which actually has some good tips and articles mixed in with the millions of ads page after page.

Conclusion

I give Lucky Magazine 2 stars. It's a glossy, fun, thick mag but it's really just hype and ads. Read it at the doctor's office or other waiting room for free and spend your money on something with at least a tad of substance. (Unless you truly enjoy looking at the ads, then it really is slick in that area.)