LEGO Review

Lego, officially trademarked LEGO, is a line of construction toys manufactured by a privately held company based in Denmark. The company's flagship product, Lego, consists of colorful interlocking plastic bricks and an accompanying array of gears and various other parts. Lego bricks can be assembled and connected in many ways, to construct such objects as vehicles, buildings and even working robots. Anything constructed can then be taken apart again, and the pieces used to make other objects. The toys were originally designed in the 1940s in Europe and have achieved an international appeal, with an extensive subculture that supports Lego movies, games, competitions, and four Lego-themed amusement parks.

By 1954, Christiansen's son  had become the junior managing director of the Lego Group. It was his conversation with an overseas buyer that struck the idea of a toy system. Godtfred saw the immense potential in Lego bricks to become a system for creative play, but the bricks still had some problems from a technical standpoint: their locking ability was limited, and they were not very versatile. In 1958, the modern brick design was developed; and it took another five years to find the right material for it. The modern Lego brick was patented on January 28, 1958; and bricks from that year are still compatible with current bricks.