Kraft puts out a nice average sauce that is easy to spice up to get what I want easily in a sauce without a lot of boiling, stirring, etc. I always add garlic, onion, horseradish etc. to get the taste I want but the thickness is about right. I usually can buy it for around $1 so that is more than reasonable. I have tried several of the flavors and find that they are all about the same.