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When I was a kid I had terrible chap lip problems in the winter. They would crack and bleed and when I tried to do something like drink orange juice it could be excruciating. I would end up using Crisco on my lips, and while it actually worked pretty well, I have to admit it makes me cringe a bit now knowing I was putting a bunch of shortening on my mouth to cure chap lips.
Thes days I use plain Chap Stick most of the time (the fruit flavors make my stomach a bit queasy) because it's easy to find and inexpensive. However, when I can find it for a good price I love Kiehl's Lip Balm #1. My wife and I recently stayed in a hotel that featured Kiehl's toiletries and I came home with 2 free new tubes, which will last me for a while.
The balm itself is thick and gooey and stays put really well. Not only does it soak in and go to work almost immediately, it's substantial enough to keep working for a while with just one application. There is an ititial smell a bit like Dr. Bronner's liquid soap, but that quickly goes away.
What don't I like? The way the tube is designed you have to put it on your finger to apply it to your lips, and because it's so thick you then need to find a place to wipe off your finger (I usually end up wiping it on the inside of my pant's pocket). My other beef is the price -- I just saw it online for $8.50. Ouch!