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"It's A 10" is a GREAT product. My 3 year old daughter has natually very curly thick hair (but individual strands are thin). It is a bear to brush/comb through with anything unless just washed. I've tried EVERYTHING I can find on the market but with It's a 10, I am able to spritz the ends of her curls (where her tangles are) and the brush or comb goes right through. My favorite part is that it is not greasy nor does it dry looking wet. It dries soft and her curls return to their bouncy stage. I highly recommend this product if you have hard to manage hair (especially tangles). My little girl recommends it too - it doesn't hurt to get the tangles out anymore!!