Most of the times i would buy my makeup form the drugstores or like the big brands like MAc or Clinique b ecause i trust those brands the most but I decided to buy soemthing that isnt that well known and just to give it a try. This mascara is pretty different because of the top and applier on it, it is like a circle ball with small spikes sticking out as u can see int eh picture and I was kind of scared because it might hit my eyeball and hurt my eyes but i just decided to gow ith it. I liked this product becauae it didnt really clump in lashes and make is look more dramatic which is what I was going for that day. It really darkened up my eyes becuase od the lashes and I really liked how its so aeasy to apply and since teh balk was small, i was able to movie it nad fairly coat all my lashes even the small ones thata re clsoe to the tear duct. I really like this product and might buy it again but hte price of it is greater than most of it. in other words, buy tis only for a dramatic look for r eyes!