I first tried the CoverGirl Natureluxe Gloss Balms a few years ago when they first came out. So far, I have bought two different shades. The first shade I got was I believe was Grenache. It was wonderful. Its shade really matched the swatch on the tube, and it glided on smooth like a lipstick but it was not heavy, more like a balm. The color was bright and vivid. It had a decent wear, I got an hour or two without reapplying which seems to be about average for me. I liked my first shade enough to buy another, which I believe was Anemone. Even though they were the same product, there was something different about my second shade. The product almost seemed like it had larger chunks of shimmer/glitter in it. Anemone did not go on my lips smoothly, and it almost felt like an exfoliator. The color was still good, but I did not like how it made my lips feel when I wore it. I gave it several chances but the roughness never ran out. I'm not sure if I got a bad tube or if the rest of the colors are like that, but Grenache was so good that I still have to give this product a 6/10.