Colgate Wisp Disposable Toothbrush Review

On the surface, it's easy to think that Colgate's new travel-sized WISP brushes are just what you need. Although the idea is there, it's unfortunately a fad-item that produces marginal results.

What Is It?

In short, it's a waterless toothbrush that with a pearl of hardened gel in the center. The gel dissolves as you use it to brush your teeth and by theory you have sparkling teeth and fresh breath on the go. There's even a handy little pick you can use!

How Does It Rate?

I would have to say that this would score a C- on my tests. Not quite flunking but nothing to write home about. While it does clean my teeth just fine, the overwhelming, almost bitter after taste dominates. It's just as easy to pack a toothbrush in your purse.

It does come in three flavors (peppermint, spearmint and cinnamon) and comes four to a pack. Opening it up is simple, and it really does fit in your pocket or purse well. I don't think the positives would go on further though. Remember - there's a little ball of a hard gel that you have to dissolve to release the flavor and cleansing gel.I still never know if I need to actually break the little gel bead or whether it's doing what it needs to do.

Overall

In the end, this is most likely just going to be one of those fad products that thrives for 8-18 months and then dies a silent death. If you remember the in-shower lotion by Olay, you'll know what I'm talking about it. It costs around $2.00 for 4, which makes it a pretty cheap solution. Unfortunately, if this is something that really bothers you, I have a hunch that you already have a toothbrush and some floss in your purse already.