Great product. Really does whiten. Tastes great.

amarieb

South Burlington,VT

I've use this toothpaste for over 1 year now. I drink coffee daily and I use it to prevent it from staining my teeth. Love it

Princess-shera

Bloomington, CA

Colgate Optic White is a revolutionary whitening toothpaste that features the whitening ingredient that dentists use* to deliver three shades whiter teeth after four weeks use. The patented concept behind Colgate Optic White has been 20 years in the making, and harnesses the powerful effects of hydrogen peroxide to go beyond surface stain removal to deeply whiten teeth.

Pedrobalbuena

Doral, Fl

I tried this and absolutely have fell in love with the results that I have got! No expensive whitening strips or tooth sensitivity used here. The taste is nice and you get such a clean feeling, almost like you just got out from getting your teeth cleaned. Everyone always ask what I do for white teeth and they are shocked that my response is I use Colgate optic toothpaste twice a day for a minimum of two minutes.

Amandaw6

Texas

I love this toothpaste, but the reason I gave it an 8 instead of a full 10: It says "Optic White" in the name, which leads people to believe that it has the capability of making their teeth much whiter. It doesn't do that good of a job where the whitening is concerned; at least it didn't for me. Sure, I noticed that my teeth may have lightened up a shade or two over a long period of time, but to me, that doesn't live up to an "Optic White" name. But I still love this toothpaste and now I don't buy any other kind, and that's because of how it makes my mouth feel. The very first time I used it, my mouth and teeth felt cleaner and fresher than any other toothpaste I had ever tried in my life. It had a decent taste, but having my mouth feel and taste so clean, that was all it took for me to love this toothpaste and never look back. I've tried all the different flavors they have come out with, and the one I really like the most is the Luminous Mint.

DolphinLover

Sevierville, TN

I am very pleased with the results that I have obtained from brushing my teeth with Colgate Optic White Toothpaste. First, I bought a travel size tube of this to see if it was worth buying. I'm on a tight budget! After about a week of brushing with it I noticed that my teeth were looking not only whiter but also brighter -- just better overall. I have been brushing with Colgate Optic White for about three months now and am still impressed with this toothpaste! My teeth look several shades whiter now from using this toothpaste on a daily basis. I am pleased with the fact that it makes my teeth a natural shade of white. It is also very important to me that this toothpaste is budget-friendly. My only complaint is the flavor. I am not too fond of the Sparkling Mint taste (I do not think that it tastes like mint) but the results are worth the drab taste. I recommended this to my mother and she likes it as well.

amandadaley

Undisclosed

This is by far one of the best whitening toothpastes available. I highly recommend using it if you are looking for products to help whiten teeth. Other whitening toothpastes just don't compare. The only downside to this product is sensitive teeth. I used it for awhile before I noticed sensitivity. I recommend keeping another type of toothpaste on hand for when your teeth get sensitive. The sensitivity is fairly easy to stop. You may not notice a drastic change in the color and whiteness of your teeth after a couple of uses. It's more of a slow and steady change with this toothpaste. However, after only a couple of weeks and uses I already noticed a difference and so did people around me. I am happy and proud that I bought this toothpaste and will be buying again soon. The price is also decent to be a whitening toothpaste. You can even find coupons and deals for this toothpaste available in different stores.

o2bnocn

USA

I have tried several different whitening toothpastes, but I did not really notice much difference in the whiteness of my teeth until I tried Colgate Optic White Toothpaste. Colgate had never been my regular brand of toothpaste, but based on the advertising I had seen and the product information on the box, I thought this whitening toothpaste was worth a try. I used only Colgate Optic White Toothpaste at least twice a day, and I actually noticed a difference in the whiteness of my teeth in less than a week. I have had people comment on how white my teeth look, and one person even asked if I bleached my teeth. I also find the taste of the sparkling mint to be a clean and pleasant flavor, but that is not what is really important to me. What is important to me is the fact that I have tried many whitening toothpaste brands, including the more expensive ones, and it is Colgate Optic White Toothpaste that works for me.

ellaj

USA

It's good, but I feel like it's lacking something. I've tried other whitening toothpastes in the past, and this one doesn't seem to whiten as much. In fact, my teeth look a little more yellow while using this toothpaste. Taste-wise, it doesn't have an intense burning sensation like most toothpastes, though. I prefer the feel of this one over most. I also like how it's not a gel, as those tend to be uncomfortable to use. I also like how it tackles morning breath, but lately, it hasn't been doing a good job of that. The foaming sensation is a little disappointing, though. It "lathers" really well, and when I spit, my mouth doesn't feel as clean as when I use Crest. Who knows? Maybe I just got a bad batch, but this toothpaste isn't doing it for me. I feel the first day I used it was when it was the most efficient, but then the effects tend to wear off after a couple weeks. I resort to using mouthwash after I brush, since I feel like it leaves stuff behind.

Li-Chan

USA

I have tried nearly every whitening strip, rinse, and toothpaste on the market. As a big fan of coffee, tea, and wine, I am constantly fighting off stains. I had to write a review for this product because it is the #1 BEST whitening toothpaste I have ever used. It removed stains after about a week of use, and since then it has kept my teeth white and shiny. Here's the kicker - it works so well, I threw away my whitening strips! Literally saw no need for them anymore, as I get the same results from using this paste once (occasionally twice) a day. If I had to pick one con, it would be the taste. Lot of unappealing baking soda flavor to it, but minty enough to make up for it, and the results are 100% worth it. And ladies and gentlemen, here is the single biggest pro of this product: NO TEETH SENSITIVITY!! Most strips, pastes, and even rinses turn your teeth into throbbing, sensitive wrecks, and make drinking/eating anything hot or cold unpleasant. Not so with Optic White. I have used an entire tube of this now (several months) and not once have my teeth been painful or sensitive. NOT ONCE. When it comes to whitening and value for your money, this is a hands-down winner. I am absolutely thrilled that I don't need to fork over huge amounts of money on strips anymore! Gotta be my favorite product of the past year.

KimberlyRetherford

USA