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I have been a long time user of loreal preference......but clairol perfect 10 has won me over. i am blonde, well, graying blonde, so the color i like is a very light blonde. it covers my gray beautifully and does not dry out my hair at all. it comes with one of those awesome tubes of conditioner like loreal has always supplied with their color. there is a comb that's kind-of cool if you want to apply the color just to the roots to start with and then comb the color through all of your hair for the last five or ten minutes. the comb is nice because it doesn't cover every strand completely so the result is color with a lot of different tones (dare i say multi-tonal....) rather than a flat same-color-all-over look. i do get my hair done professionally also but am able to use this product in between visits so i'm in the salon a lot less which equals a lot more $$$ in my pocketbook. i am recommending to all of my friends....oh, i forgot to mention, IT ONLY TAKES TEN MINUTES AND ONLY COSTS ABOUT 10 BUCKS! Clairol Perfect 10 is a perfect 10!
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