I just bought my kids each a Bose sound dock for their Ipods. - And one for myself of course! I love the Bose soundock and so do they. The best part is that it didn't cost me a whole lot of money to Bose quality sound! Sound Quality The sound quality is unmatched for such a compact system. Bose lives up to its reputation again by delivering big sound in a small package. I recently had my Ipod going on my Bose sound dock when a friend came by. He kept looking around the house, so I finally asked him what he was looking for. He said that he was trying to find the surround sound system that was producing such a rich and fullfilling sound. Then I showed him the little sound dock. If only you could have seen his eyes. He couldn't get to the store fast enough to get one for himself. Performance The absolute best performance in the industry. You can turn the volume up all they way and still get no distortion or static. That says a lot in todays audio electronics market. Battery Life The battery seems to last forever. I can't tell you how many occasions me and my family have taken our Bose to the beach and enjoyed hours of listening on a single charge. Durability These Bose soundocks are practically indestructable. I've dropped them and even got them a little wet. All of them still work and look flawless. Ease of Use Just plug in your ipod, select your favorite music and go. You can't get a product that is more simple to use.