This is actually a really good cleanser. It made my face not only look clean but it felt clean as well. It really felt like it got deep down into my pores and just got all the dirt and yuck out. My skin felt refreshed and healthy every time I washed with this. It really helped control the oil problem I had in my t-zone and helped control and prevent my breakouts. I stopped using this because it became a little too costly to keep getting. I have no local Avon lady and with shipping it was just too much to keep purchasing. I always look for this though when I go to craft and vendor shows hoping I will see it on sale. Effectiveness Really helped make skin look and feel clean. Helped with oily skin and breakouts. Ease of Application I always put a small amount in my palm and then using my fingertips massaged onto my wet face. A little goes a long way so do not use too much. Scent It had a light scent to it. Nothing too strong or overwhelming though.