I tried this, and I am an intense skeptic about anti-aging products. It helps just under my eyes look fresher. I don't know if it reduces wrinkles, but it feels great, looks great and I use it a few times a week.The dispenser pumps out whatever you need, and you don't need much. A little goes a long way, which almost justifies full retail pricing on it.I got one, thinking ... hmph. And then i used it about 4 times and ordered 4 more. One thing I don't like about AVON is when you find something you love, you have to grab it while you can, because they discontinue SO many great things.Try one on sale, then see if it's for you, if it is, stock up!