Magic White Ice works wonderfully for sensitive skin. No matter where you store the moisturizer, it always has a cold and refreshing feel on the skin. It absorbs quickly and smells wonderful. Effectiveness Magic White Ice keeps my sensitive skin moisturized in even the worst of winter days. Ease of Application Goes on incredibly smooth, doesn't clog pores, and I receive compliments from my esthetician on how little build up the product leaves on the skin. Scent Best smelling product I've ever used. You can literally smell hints of the lotion all day. It is not overpowering, but a pleasant subtle and clean scent.