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Always my first choice for my online photographic needs, wants, or desires. You want it as far as photography goes, chances are they got it. One big thing in my mind that sets Adorama apart from the pack of online photographic retailers is the quality of product and service. No bull, no upsale, just what I want. Quite refreshing in the shark infested world of the East Coast photographic supply houses.
Adorama has a huge inventory of digital cameras and lens, point and shoots, video, printers, ink, lighting, software, filters, you name it they got it. Even scrapbooking stuff and the likes for those compelled to partake in that sort of activity. Adorama has virtually all the brands major and minor, and while they're not always low they seem to be always competitive. Photography classes online are also available to those inclined.
Great stuff, good pricing, wonderful service and interaction from the staff. While I do buy from other vendors, like I said, this is where I check first. 5 stars!